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Best of the Year
Best Branding + Identity Programs of 2016
The branding and identity programs that won a GDUSA award in 2016, each with the firm and the designers credited.
183 award-winning projects
A brand identity is the set of decisions a company makes once so it can look like itself a thousand times, and it is the most-entered category in the awards. The designer starts with how customers see the company and what the business wants to be known for, then builds the rules that keep the wordmark and the palette consistent on a business card and a building. The identities that win are the ones that behave well across every piece a company actually ships. Mermaid and Test Monki have each won 24 times with systems a small business can run itself, and FemmeFolio's identity for One Of Us, a women's sports bar in Ohio, took a full page for feeling like the place. The best branding designers and identity studios in the country are on this page. Open any program to see the system and learn what makes it hold together.
Standouts of 2016
- Roland® Culinary Branding & Identityby Roland Foods, LLC - Creative Department · 2016
- Roland® Eastern Mediterranean Pantry Line Branding & Identityby Roland Foods, LLC - Creative Department · 2016
- Branding for Next 2016 Conferenceby Commerce Bank Creative Solutions Group · 2016
- Diplomatic Security Law Enforcement Memorial Campaignby U.S. Dept. of State, Diplomatic Security, Office of Public Affairs · 2016
- FreshX: Refining Diningby Fresh Ideas & Lucova · 2016
- Logo Designby KBCDCO: Kate Borman Creative Design Co. for FEA Home · 2016
2016
Roland® Culinary Branding & Identity
Branding + Identity Programs
Firm
Roland Foods, LLC - Creative Department
View Project→
2016
Roland® Eastern Mediterranean Pantry Line Branding & Identity
Branding + Identity Programs
Firm
Roland Foods, LLC - Creative Department
View Project→
2016
Branding for Next 2016 Conference
Branding + Identity Programs
Firm
Commerce Bank Creative Solutions Group
View Project→
2016
Diplomatic Security Law Enforcement Memorial Campaign
Branding + Identity Programs
Firm
U.S. Dept. of State, Diplomatic Security, Office of Public Affairs
View Project→
2016
FreshX: Refining Dining
Branding + Identity Programs
Firm
Fresh Ideas & Lucova
View Project→
2016
Logo Design
Branding + Identity Programs
Firm
KBCDCO: Kate Borman Creative Design Co.
View Project→
2016
Sweet P’s Sales Kit
Branding + Identity Programs
Firm
Topco Associates, LLC
View Project→
2016
Code of Ethics Campaign
Branding + Identity Programs
Firm
Realogy
View Project→
2016
ONE Realogy Corporate Identity
Branding + Identity Programs
Firm
Realogy
View Project→
2016
Buy Condoms Online Logo
Branding + Identity Programs
Firm
Dark Horse Design
View Project→
2016
Lucky California Branding
Branding + Identity Programs
Firm
Shook Kelley
View Project→
2016
Reasor’s Cookhouse
Branding + Identity Programs
Firm
Shook Kelley
View Project→
2016
Retail Store Interior
Branding + Identity Programs
Firm
TFI Envision, Inc.
View Project→
2016
Plexus Logo & Mobile App Icon
Branding + Identity Programs
Firm
Sun Graphics Media
View Project→
2016
Branding & Print Collateral
Branding + Identity Programs
Firm
Dulin Design LLC
View Project→
2016
To Whom It May Cannabis Chocolates Branding
Branding + Identity Programs
Firm
VS Studio
View Project→
2016
Teaola Teas Branding Logo
Branding + Identity Programs
Firm
Edgard Barbosa Design
View Project→
2016
Truth Point Church Logo
Branding + Identity Programs
Firm
Edgard Barbosa Design
View Project→
2016
Instore Branding
Branding + Identity Programs
Firm
Test Monki
View Project→
2016
Dixon Rye Store Identity
Branding + Identity Programs
Firm
Russell Shaw Design
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2016
Chords of Kindness Logo
Branding + Identity Programs
Firm
Irene Z Design
View Project→
2016
Packaging 151 Co. Branding
Branding + Identity Programs
Firm
Wilmington Design Co.
View Project→
2016
Wall Protex Box
Branding + Identity Programs
Firm
Spirez Communications Inc.
View Project→
2016
Team NPF Cycle Jerseys
Branding + Identity Programs
Firm
National Psoriasis Foundation
View Project→
2016
ExchangeAssoc Social Media Campaign
Branding + Identity Programs
Firm
The Exchange
View Project→
2016
Legacy Deo Identity Design
Branding + Identity Programs
Firm
ROESCHMANNdesign
View Project→
2016
Francis Cauffman New Stationery Kit
Branding + Identity Programs
Firm
Francis Cauffman Architects
View Project→
2016
Francis Cauffman New Logo
Branding + Identity Programs
Firm
Francis Cauffman Architects
View Project→
2016
Brand & Identity Logo
Branding + Identity Programs
Firm
R. F. Timberlake & Company
View Project→
2016
Logo Design
Branding + Identity Programs
Firm
Built Creative
View Project→
2016
Logo Design
Branding + Identity Programs
Firm
Built Creative
View Project→
2016
Logo Design
Branding + Identity Programs
Firm
Built Creative
View Project→
2016
Non Food Outlet
Branding + Identity Programs
Firm
Ampro Design Consultants
View Project→
2016
Logo Design
Branding + Identity Programs
Firm
Skeggs Design
View Project→
2016
RaceYa Logo
Branding + Identity Programs
Firm
Level Group
View Project→
2016
Fathom Brand Launch
Branding + Identity Programs
Firm
Hornall Anderson
View Project→
2016
Atlanta Celebrates The TOUR Champion Identity
Branding + Identity Programs
Firm
Southern Company
View Project→
2016
CIS Branding and Identity
Branding + Identity Programs
Firm
Katz Media Group Creative Department
View Project→
2016
Katz Media Group Branding and Identity
Branding + Identity Programs
Firm
Katz Media Group Creative Department
View Project→
2016
Valville Sculpture School Logo
Branding + Identity Programs
Firm
Eric de Llamas Studios
View Project→
2016
Custom Built Logo
Branding + Identity Programs
Firm
Figmints Digital Creative Marketing
View Project→
2016
Annual Conference 2016 Branding
Branding + Identity Programs
Firm
Anda Creative
View Project→
2016
The Hello Box
Branding + Identity Programs
Firm
Globoforce
View Project→
2016
Blue Bumble Creative Rebrand (from DSI Marketing)
Branding + Identity Programs
Firm
Blue Bumble Creative
View Project→
2016
Ideas Change Everything
Branding + Identity Programs
Firm
CallisonRTKL
View Project→
2016
Navy Enterprise Logo
Branding + Identity Programs
Firm
Bawek Creative Services
View Project→
2016
AliMax Restaurants Logo
Branding + Identity Programs
Firm
GinneFine.Art
View Project→
2016
ONE - 2016 Worldwide Rally
Branding + Identity Programs
Firm
Domino’s Pizza, Communications Team
View Project→
2016
Rain Shadow Integrative Medicine Practice Identity
Branding + Identity Programs
Firm
Laurel Black Communications + Design
View Project→
2016
Elote Logo Design
Branding + Identity Programs
Firm
BAD Creative
View Project→
2016
Tangram Tuna Party Invite 2015
Branding + Identity Programs
Firm
Wallace Church & Co.
View Project→
2016
Target Protect National Rollout
Branding + Identity Programs
Firm
Asurion
View Project→
2016
Chicago Midway RFP
Branding + Identity Programs
Firm
Integrated Printing & Graphics
View Project→
2016
CommerceVantage Identity
Branding + Identity Programs
Firm
Commerce Bank
View Project→
2016
BookIT Logo and Identity
Branding + Identity Programs
Firm
BTX Technologies, Inc.
View Project→
2016
Awesome Feats of Security Brand Campaign Logo
Branding + Identity Programs
Firm
Cantabridgia Design
View Project→
2016
Your Time To Shine Candle Packaging and Collateral
Branding + Identity Programs
Firm
Hagopian Ink
View Project→
2016
CCI Health & Wellness Services Corporate Identity
Branding + Identity Programs
Firm
CCI Health & Wellness Services
View Project→
2016
Smoke Charmers Graphic
Branding + Identity Programs
Firm
YETI
View Project→
2016
Cornerstone Mortgage Branding and Collateral
Branding + Identity Programs
Firm
COE Design
View Project→
All Branding + Identity Programs
Common questions
- How many branding and identity programs won GDUSA awards in 2016?
- The gallery lists 183 winners from 2016 in this category, out of 2,048 across all years. Each one appears here with its firm and designer credits.
- Which firms won the most GDUSA awards for branding and identity programs in 2016?
- Test Monki leads with 5 of the 2016 winners, ahead of Christiansen Creative (4), Lippincott (4), Takeda Pharmaceuticals (4), Built Creative (3), David Weekley Homes (3). The ranking for the year lists every firm with its winning work. Best Branding + Identity Programs firms of 2016, by award wins.
- Who are the clients on the 2016 branding and identity programs?
- Clients named on this work include Huti’s 5 Free-Fire Grill, Red Apple Real Estate, Unimac, A Command Company, 38 Bridges, A&G Enterprises. The credit comes from the firm that entered the work.
- How do I enter next year's awards?
- Entries go through the GDUSA entry platform. A single entry costs $120 as of October 2026, and packages bring the price per piece down to $400 for ten to twenty entries. Winners who publish get a project page here with full credits, and publication is the paid step. How the awards work.