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Most-awarded firms
51 firms and in-house teams · 261 winning projects
Toy packaging sells to a child at eye level and a parent at arm's length, in the loudest aisle in the store. The designer has to make the play obvious and the box survive a toddler, and the brand has to hold across hundreds of SKUs a season. By GDUSA award wins, Mattel, Inc. leads toys, games and sports since 2015 with 159, ahead of Mattel/Hot Wheels (13), Fisher-Price (10), McHale Design (9), One Flight Up Design (7). The firms with the most GDUSA awards for toys, games and sports are ranked below, each with one of its winning projects. Open any firm to see all of its work.
4 firms and in-house teams won their first GDUSA award for toys, games and sports in 2026, Disney Consumer Products, FORCEpkg, Jennifer Redding Design, Romeo and Company International among them.
Counts are winning projects published in the gallery. In-house teams that entered under their company name are counted like firms. The table shows the top 50.
Every winning project adds a point the day it is published. Enter the awards →