Simply Done Bright Day Packaging

Today’s conscious consumers want bright choices that seamlessly integrate into their everyday lives, and Simply Done Bright Day offers right-priced, quality, Own brand products that deliver powerful solutions for today and options to help build a brighter tomorrow. Shopper and marketplace research confirmed that transparency is a key priority for today’s consumers, presenting a clear opportunity to meet their evolving needs. Simply Done Bright Day delivers high-quality, affordable Own Brand products that provide effective solutions for taking small steps to a brighter future. Distinctive, noticeable and uniquely inspired, Simply Done Bright Day boasts a wide range of mindfully made products that are supported by trusted industry certifications like USDA Certified Bio-Based, FSC® Certified and BPI Certified Compostable. We provide phosphate, paraben or plastic-free laundry care that tackles tough stains, powerful cleaners made with plant-based ingredients, kitchen alternatives that are compostable, plastic or bleach-free, as well as paper products made from 100% recycled materials. Overall, Simply Done Bright Day offers a collection of home essentials that allow shoppers to make thoughtful choices for their home, family, community, and the planet without sacrificing performance or value.

From the original award submission.