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Maryland Institute College of Art (MICA). (2025). Wild Animal Sanctuary Project. GDUSA Gallery. https://gallery.gdusa.com/project/wild-animal-sanctuary-project
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American Graphic Design Awards 2025
A rebranding project that evokes refuge and harmony for a wildlife sanctuary through thoughtful design elements.
Wild Animal Sanctuary is a rebranding project undertaken as part of a visual identity course. It reimagines the organization’s identity to reflect its mission of wildlife rescue, rehabilitation, and conservation. The sanctuary emphasizes creating natural habitats where rescued animals can live out their lives in peace. The visual language feels welcoming and serene, evoking refuge and harmony. A palette of deep greens and soft earth tones connects to nature, while the logo’s soft dome form evokes protection and home. A refined serif typeface adds timeless elegance, capturing the sanctuary’s promise of a peaceful haven for rescued animals.
From the original award submission.

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