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UCO School of Design | University of Central Oklahoma. (2025). Levi's Tailoring Campaign. GDUSA Gallery. https://gallery.gdusa.com/project/levi-s-tailoring-campaign
Design briefing
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American Graphic Design Awards Winner
American Graphic Design Awards 2025
Levi's Tailoring Campaign
Levi's campaign encourages denim repair to extend jean life and promote sustainability through eye-catching visuals.
In the entrant's words
A Levi’s campaign using posters and billboards to promote Tailor Shops that offer denim repairs, helping customers extend the life of their jeans and reduce environmental impact.
From the original award submission.
Creative Credits
DesignerAbigail Alleman
