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Goodwill Central Texas (GWCTX). (2025). Introducing BETTY: Bringing Education and Technology To You!. GDUSA Gallery. https://gallery.gdusa.com/project/introducing-betty-bringing-education-and-technology-to-you
Design briefing
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American Inhouse Design Awards Winner
American Inhouse Design Awards 2025
Introducing BETTY: Bringing Education and Technology To You!
BETTY, the digital equity van, brings essential tech services directly to underserved communities.
In the entrant's words
Our digital equity van, BETTY, enables us to provide digital services such as internet and computer access to individuals wherever we go. BETTY stands for “Bringing Education and Technology to You”, and our goal is to provide holistic support to our clients in Austin and beyond. Our in-house design team was tasked with designing the vehicle wrap for BETTY, as well as the comprehensive materials that would accompany her on her travels. These included posters, retractable banners, and t-shirts for the BETTY team.
From the original award submission.
