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American Package Design Awards 2025
The Lavender Girls promotion combines whimsical art with sustainable luxury packaging for a unique unboxing experience.
IMAGO GROUP Luxury Packaging has launched 'The Lavender Girls' promotion, featuring a unique 36” x 36” mixed media art piece that showcases five whimsically illustrated young ladies adorned with bouquets of lavender. Drawing inspiration from a blend of Moulin Rouge and Alice in Wonderland, the design team created a suite of sustainable luxury packaging. The standout feature is a vintage luggage-inspired hatbox made from eco-friendly materials, including 100% cotton and silk, ensuring a 100% sustainable product. The hatbox includes a modular design with a removable central compartment, a scent sachet, and compartments for notecards, enhancing the unboxing experience. This innovative promotion not only emphasizes sustainability but also engages customers through its artistic and olfactory elements.

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Phillips

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CF Napa Brand Design

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COHO Creative

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Mishimoto

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CF Napa Brand Design

Luxury Packaging
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Mishimoto

Luxury Packaging
Firm
CF Napa Brand Design

Luxury Packaging
Firm
CF Napa Brand Design