Contender Boats 29BAY Launch Video

To launch the 29Bay, Contender’s most advanced bay boat yet, we created a high-impact cinematic video designed to make waves. Using dramatic 3D animations and dynamic editing, we brought the boat’s power, precision, and craftsmanship to life—on and off the water. Every second of footage was engineered to thrill, showcasing performance features that would matter most to serious anglers and boat enthusiasts alike. The launch video anchored a broader campaign, drawing attention across channels and helping position the 29Bay as a new benchmark in the market. Viewers didn’t just see the 29Bay—they experienced it in motion.

From the original award submission.