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Behr Paint Company - Marketing Creative. (2026). 2025 BEHR Pro NeoCon Tradeshow Booth. GDUSA Gallery. https://gallery.gdusa.com/project/2025-behr-pro-neocon-tradeshow-booth
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American Inhouse Design Awards 2026
The BEHR Pro NeoCon Tradeshow Booth transformed color inspiration into an immersive brand experience, extending the 2025 Commercial Color Forecast across environmental graphics, product displays, and branded takeaways. A refined palette of deep teal, warm neutrals, graphic patterning, and premium acrylic accents created a cohesive, elevated presence that invited designers to explore color through space, materials, and interaction.
From the original award submission.

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