Om Mushrooms Package Design

Background We were excited to help Om Mushrooms with their rebrand, as they grow their own organic mushrooms and do clinical studies with them to prove efficacy. Result We represented the radiance of a healthy human through the orange glow to give the brand more presence and wrote “Mushrooms work wonders” to support the concept. When it came to packaging, we varied fonts, sizes, etc. in a more dramatic sense than their existing packaging, helping consumers digest information more easily.

From the original award submission.