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Meyocks. (2026). Hy-Vee Trail Mix Packaging. GDUSA Gallery. https://gallery.gdusa.com/project/hy-vee-trail-mix-packaging
Design briefing
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American Package Design Awards Winner
American Package Design Awards 2026
Hy-Vee Trail Mix Packaging
In the entrant's words
Each bag of Hy-Vee Trail Mix uses a bold color with a small, flavor-relevant illustration that adds personality and a subtle sense of adventure, reinforcing the trail mix category's association with the outdoors while keeping the overall aesthetic clean, modern, and shelf-competitive.
From the original award submission.
Firm
MeyocksCategory
Private Label PackagingCreative Credits
Creative DirectorRawley King
