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Gossamer Tea is inspired after spiders webs. Thin, sleek, and beautiful. This is a tea for the everyday person. Affordable while giving beginner loose-leaf tea drinkers a luxury experience. The branding was inspired by luxury tea branding. With lavender motifs to fit the flavor profile. Our advertising campaign aims to reach a younger audience and build brand recognition.
From the original award submission.
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Kennesaw State University. (2026). Gossa Loose Leaf Tea Social Media. GDUSA Design Gallery. https://gallery.gdusa.com/project/gossa-loose-leaf-tea-social-media
Design briefing
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Student Design
Firm
Pennsylvania College of Art & Design (PCAD)

Student Design
School
Academy of Art University

Student Design
School
Savannah College of Art and Design (SCAD)

Student Design
School
Auburn University School of Industrial + Graphic Design