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Stout Collective. (2025). Allagash Lager Package Design. GDUSA Gallery. https://gallery.gdusa.com/project/allagash-lager-package-design

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Home/Gallery/Allagash Lager Package Design

American Package Design Awards Winner

American Package Design Awards 2025

Allagash Lager Package Design

Stout Collective's design for Allagash Lager evokes tradition with a silhouette inspired by the brand's iconic taphandle.

In the entrant's words

You never know what's going to end up inspiring a design. Working with a brand like Allagash Brewing, we were on the hunt for a sincere, timeless, familiar way to introduce a new beer to their portfolio. Real fans will recognize that the shape outlining the word 'Lager' is none other than their famous taphandle silhouette. Those babies are hand carved. One of one. Signifiers of quality and intention. Consequently, it feels like Lager has always been here, exactly like we wanted it to.

From the original award submission.

Firm

Stout Collective