Who are the best branding and identity programs firms in 2020?

By GDUSA award wins, American Bar Association/ABA Creative Group and HB Design lead with 4 winning projects each. CBX (3) and Christiansen Creative (3) are next. The count of winning projects in the gallery is the only measure here.

How is this ranking counted?

Each winning project in Branding + Identity Programs in 2020 counts one point, counted from the projects published in the GDUSA Design Gallery. In-house teams that entered under their company name count like firms. Ties list the most recent win first.

How does a firm get on this list?

A firm gets on this list by entering and winning. Branding and identity programs goes in through the GDUSA entry platform, and each published winner adds a point. A single entry costs $120 as of October 2026, and packages bring the price per piece down to $400 for ten to twenty entries. Winners who publish get a project page here with full credits, and publication is the paid step.

Most-awarded firms

The Best Firms in Branding + Identity Programs of 2020, by Award Wins

143 firms and in-house teams · 189 winning projects

A brand identity is the set of decisions a company makes once so it can look like itself a thousand times, and it is the most-entered category in the awards. The designer starts with how customers see the company and what the business wants to be known for, then builds the rules that keep the wordmark and the palette consistent on a business card and a building. American Bar Association/ABA Creative Group and HB Design share the lead for branding and identity programs in 2020 with 4 winning projects each, ahead of CBX (3), Christiansen Creative (3), Karla Pamanes, LLC (3), Marine Lane (3). The firms with the most GDUSA awards for branding and identity programs in 2020 are ranked below, each with one of its winning projects. Open any firm to see all of its work.

Standouts of 2020

Power-Pole LiveWell Logoby Gabe Diaz Design, Inc. for Power-Pole · 2020
USGBC Brand Refreshby U.S. Green Building Council · 2020
65 Years Anniversary Logoby Orange County Sanitation District (OCSD), Public Affairs Department · 2020
Aqua Best Brandingby Corse Design Factory for Aqua Best · 2020
Sea Monster Brandingby Corse Design Factory for Sea Monster · 2020
Best Version Media Rebrandingby Best Version Media · 2020

The Best Firms for Branding + Identity Programs in 2020

The Best Firms in Branding + Identity Programs of 2020, by Award Wins: rank, firm, winning projects, years, a recent winner
#	Firm	Wins	A recent winner
1	American Bar Association/ABA Creative GroupFirst winChicago, IL	4	100 Years of CJS
2	HB DesignMorro Bay, CA	4	It Starts Within Branding
3	CBXFirst winNew York, NY	3	Bravecto Branding
4	Christiansen Creative	3	40th Annual Design Camp Branding
5	Karla Pamanes, LLCFirst winSan Antonio, TX	3	Bad Bitch Mastermind Brand Identity
6	Marine LaneNew York, NY	3	Problem Solver Convention
7	Nichols CollegeFirst winDudley, MA	3	Office for International Engagement
8	5 by 5 DesignMinneapolis, MN	2	Nwyze Branding
9	ACS Publications/CreativeLabFirst winWashington, DC	2	ACS Editors Summit Logo
10	AdrenalineAtlanta, GA	2	Citadel Rebrand
11	Ce Design & Illustration, LLCFirst winPardeeville, WI	2	NewU Logos + Symbols
12	Corse Design FactoryNew York, NY	2	Aqua Best Branding
13	Design Principles, Inc.Marion, MA	2	Brand Identity
14	DMHFirst winKansas City, MO	2	Kansas City Art Institute Brand Identity
15	ElmwoodNew York, NY	2	Tecate Brand Identity
16	Enlisted Design	2	Rapid Flu Test Brand Identity and Package Design
17	FINIENLong Beach, CA	2	depsys Identity Design
18	GAF Creative Services	2	GAF Brand Book
19	Hugh McCormick Design CompanyFirst winYarmouth, ME	2	Dark Harbor Tattoo Society Logo
20	Joseph PilieroMaineville, OH	2	URSA, DRACO, CANIS Logo Design
21	LeibowitzNew York, NY	2	Cyndeo Wealth Partners Brand Identity
22	LX LabsFirst winMadison, WI	2	Infosec Inspire Identity
23	Mermaid, Inc.New York, NY	2	FoodHub 84 Logo
24	Mizuho Creative ServicesFirst winForest Hills, NY	2	ERG Identity and Logo Exploration
25	MNI Targeted Media Inc. \| Creative StudioFirst winStamford, CT	2	Branding and Identity
26	Navy Federal Credit UnionVienna, VA	2	Desert Southwest & San Diego North Workshop
27	NJ Designs	2	NJ Designs Logo Design
28	Phil Chrzanowski DesignSpring, TX	2	Victoria Ballet Theatre Fundraising Logo
29	Prime Therapeutics Creative ServicesFirst winEagan, MN	2	Prime Branded Socks
30	Red Hat Open StudioRaleigh, NC	2	Red Hat Brand Campaign
31	Robert Half Creative Brand & StudioSan Ramon, CA	2	Recognition Platform Rebranding
32	RRDG Randy Richards Design GroupFirst winNoank, CT	2	Nalgene Branding
33	RTI Corporate CommunicationsFirst winDurham, NC	2	RTI 60th Anniversary Branding
34	Society for Human Resource Management (SHRM)First winAlexandria, VA	2	SHRM Advocacy@Work Conference Branding
35	ThoughtMatterFirst winNew York, NY	2	Witzig Brand Identity
36	Toles MediaFirst winLiberty Township, OH	2	TLH Travel Branding
37	WORX Branding \| Digital \| MarketingProspect, CT	2	Confidia Health Institute Branding
38	2 Fish Company, LLCZeeland, MI	1	West Michigan Sustainable Business Form Rebrand
39	7 Layer StudioSouth Orange, NJ	1	Wildly Floral Co. Branding
40	Aasawari KulkarniFirst winMilwaukee Wi	1	The Visible Voices
41	Affinity Creative GroupFirst winMare Island, CANow part of oneteam	1	Azur Associates Logo Design
42	Alpine Creative GroupFirst winSecaucus, NJ	1	Personal Brand Identity Campaign
43	American Society of Association ExecutivesWashington, DC	1	ACHQ Logo Refresh
44	Analee Paz DesignsFirst winLaredo, TX	1	Vasquez Classical School Branding System
45	Anthony Paular DesignFirst winNewbury Park, CA	1	Calvary Missions Counter Branding
46	Anthony Wood DesignNew York, NY	1	HERE: Trans Awareness Campaign
47	Anthony Wood, Emily Comfort, Shanti Sparrow \| Shillington School of Graphic DesignFirst winNew York, NY	1	TheGuide.Design - The Graphic Design Handbook Reinvented
48	Applied Underwriters, Brand Communications DepartmentFirst winFoster City, CA	1	Heartwood Brand Identity
49	Aruba, a Hewlett Packard Enterprise CompanySanta Clara, CA	1	Aruba Social Cards
50	BARKFirst winNew York, NY	1	BARK Bright Dental

Counts are winning projects published in the gallery. In-house teams that entered under their company name are counted like firms. The table shows the top 50.

Other years

The work

Your firm

Every winning project adds a point the day it is published. Enter the awards →

Common questions

Who are the best branding and identity programs firms in 2020?: By GDUSA award wins, American Bar Association/ABA Creative Group and HB Design lead with 4 winning projects each. CBX (3) and Christiansen Creative (3) are next. The count of winning projects in the gallery is the only measure here.
How is this ranking counted?: Each winning project in Branding + Identity Programs in 2020 counts one point, counted from the projects published in the GDUSA Design Gallery. In-house teams that entered under their company name count like firms. Ties list the most recent win first.
How does a firm get on this list?: A firm gets on this list by entering and winning. Branding and identity programs goes in through the GDUSA entry platform, and each published winner adds a point. A single entry costs $120 as of October 2026, and packages bring the price per piece down to $400 for ten to twenty entries. Winners who publish get a project page here with full credits, and publication is the paid step. How the awards work.

Most-awarded firms

The Best Firms in Branding + Identity Programs of 2020, by Award Wins

143 firms and in-house teams · 189 winning projects

Standouts of 2020

Power-Pole LiveWell Logoby Gabe Diaz Design, Inc. for Power-Pole · 2020
USGBC Brand Refreshby U.S. Green Building Council · 2020
65 Years Anniversary Logoby Orange County Sanitation District (OCSD), Public Affairs Department · 2020
Aqua Best Brandingby Corse Design Factory for Aqua Best · 2020
Sea Monster Brandingby Corse Design Factory for Sea Monster · 2020
Best Version Media Rebrandingby Best Version Media · 2020

The Best Firms for Branding + Identity Programs in 2020

The Best Firms in Branding + Identity Programs of 2020, by Award Wins: rank, firm, winning projects, years, a recent winner
#	Firm	Wins	A recent winner
1	American Bar Association/ABA Creative GroupFirst winChicago, IL	4	100 Years of CJS
2	HB DesignMorro Bay, CA	4	It Starts Within Branding
3	CBXFirst winNew York, NY	3	Bravecto Branding
4	Christiansen Creative	3	40th Annual Design Camp Branding
5	Karla Pamanes, LLCFirst winSan Antonio, TX	3	Bad Bitch Mastermind Brand Identity
6	Marine LaneNew York, NY	3	Problem Solver Convention
7	Nichols CollegeFirst winDudley, MA	3	Office for International Engagement
8	5 by 5 DesignMinneapolis, MN	2	Nwyze Branding
9	ACS Publications/CreativeLabFirst winWashington, DC	2	ACS Editors Summit Logo
10	AdrenalineAtlanta, GA	2	Citadel Rebrand
11	Ce Design & Illustration, LLCFirst winPardeeville, WI	2	NewU Logos + Symbols
12	Corse Design FactoryNew York, NY	2	Aqua Best Branding
13	Design Principles, Inc.Marion, MA	2	Brand Identity
14	DMHFirst winKansas City, MO	2	Kansas City Art Institute Brand Identity
15	ElmwoodNew York, NY	2	Tecate Brand Identity
16	Enlisted Design	2	Rapid Flu Test Brand Identity and Package Design
17	FINIENLong Beach, CA	2	depsys Identity Design
18	GAF Creative Services	2	GAF Brand Book
19	Hugh McCormick Design CompanyFirst winYarmouth, ME	2	Dark Harbor Tattoo Society Logo
20	Joseph PilieroMaineville, OH	2	URSA, DRACO, CANIS Logo Design
21	LeibowitzNew York, NY	2	Cyndeo Wealth Partners Brand Identity
22	LX LabsFirst winMadison, WI	2	Infosec Inspire Identity
23	Mermaid, Inc.New York, NY	2	FoodHub 84 Logo
24	Mizuho Creative ServicesFirst winForest Hills, NY	2	ERG Identity and Logo Exploration
25	MNI Targeted Media Inc. \| Creative StudioFirst winStamford, CT	2	Branding and Identity
26	Navy Federal Credit UnionVienna, VA	2	Desert Southwest & San Diego North Workshop
27	NJ Designs	2	NJ Designs Logo Design
28	Phil Chrzanowski DesignSpring, TX	2	Victoria Ballet Theatre Fundraising Logo
29	Prime Therapeutics Creative ServicesFirst winEagan, MN	2	Prime Branded Socks
30	Red Hat Open StudioRaleigh, NC	2	Red Hat Brand Campaign
31	Robert Half Creative Brand & StudioSan Ramon, CA	2	Recognition Platform Rebranding
32	RRDG Randy Richards Design GroupFirst winNoank, CT	2	Nalgene Branding
33	RTI Corporate CommunicationsFirst winDurham, NC	2	RTI 60th Anniversary Branding
34	Society for Human Resource Management (SHRM)First winAlexandria, VA	2	SHRM Advocacy@Work Conference Branding
35	ThoughtMatterFirst winNew York, NY	2	Witzig Brand Identity
36	Toles MediaFirst winLiberty Township, OH	2	TLH Travel Branding
37	WORX Branding \| Digital \| MarketingProspect, CT	2	Confidia Health Institute Branding
38	2 Fish Company, LLCZeeland, MI	1	West Michigan Sustainable Business Form Rebrand
39	7 Layer StudioSouth Orange, NJ	1	Wildly Floral Co. Branding
40	Aasawari KulkarniFirst winMilwaukee Wi	1	The Visible Voices
41	Affinity Creative GroupFirst winMare Island, CANow part of oneteam	1	Azur Associates Logo Design
42	Alpine Creative GroupFirst winSecaucus, NJ	1	Personal Brand Identity Campaign
43	American Society of Association ExecutivesWashington, DC	1	ACHQ Logo Refresh
44	Analee Paz DesignsFirst winLaredo, TX	1	Vasquez Classical School Branding System
45	Anthony Paular DesignFirst winNewbury Park, CA	1	Calvary Missions Counter Branding
46	Anthony Wood DesignNew York, NY	1	HERE: Trans Awareness Campaign
47	Anthony Wood, Emily Comfort, Shanti Sparrow \| Shillington School of Graphic DesignFirst winNew York, NY	1	TheGuide.Design - The Graphic Design Handbook Reinvented
48	Applied Underwriters, Brand Communications DepartmentFirst winFoster City, CA	1	Heartwood Brand Identity
49	Aruba, a Hewlett Packard Enterprise CompanySanta Clara, CA	1	Aruba Social Cards
50	BARKFirst winNew York, NY	1	BARK Bright Dental

Counts are winning projects published in the gallery. In-house teams that entered under their company name are counted like firms. The table shows the top 50.

Other years

The work

Your firm

Every winning project adds a point the day it is published. Enter the awards →

Common questions

Who are the best branding and identity programs firms in 2020?: By GDUSA award wins, American Bar Association/ABA Creative Group and HB Design lead with 4 winning projects each. CBX (3) and Christiansen Creative (3) are next. The count of winning projects in the gallery is the only measure here.
How is this ranking counted?: Each winning project in Branding + Identity Programs in 2020 counts one point, counted from the projects published in the GDUSA Design Gallery. In-house teams that entered under their company name count like firms. Ties list the most recent win first.
How does a firm get on this list?: A firm gets on this list by entering and winning. Branding and identity programs goes in through the GDUSA entry platform, and each published winner adds a point. A single entry costs $120 as of October 2026, and packages bring the price per piece down to $400 for ten to twenty entries. Winners who publish get a project page here with full credits, and publication is the paid step. How the awards work.

Standouts of 2020

The Best Firms for Branding + Identity Programs in 2020

Other years

The work

Your firm

Common questions

Get Featured in the GDUSA Design Gallery

Standouts of 2020

The Best Firms for Branding + Identity Programs in 2020

Other years

The work

Your firm

Common questions