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GDUSA Award Competition · 2024
American Package Design Awards
- 249
- Winners
- 119
- Firms
- 16
- Categories
Trends of 2024
The 2024 American Package Design Awards showcase a vibrant array of 249 winning projects, with packaging leading the way, closely followed by bold typography and brand identity. Notable entries include "FlaxExtra Packaging" by Gauger + Associates, which employs a striking contrast of pure whites and deep blacks, while "Blantons 2023 Limited Edition" by COHO Creative captivates with its luxurious golds and rich reds. The palette is marked by a blend of classic neutrals and eye-catching accents, reflecting a trend towards bold, memorable designs that stand out on crowded shelves.
This year, the Food & Beverage category remains dominant, with 49 winners, while student design projects have shown a notable resurgence, indicating a renewed focus on fresh perspectives. In contrast, the number of modern designs has diminished, suggesting a shift away from minimalism towards more expressive styles. Projects like "Dark Star Hemp Package" by Porcelli Design exemplify this trend with its playful use of vibrant colors, while "Hi, Neighbor CBD Gummies" from UCO School of Design merges contemporary aesthetics with a friendly, inviting approach. Overall, the 2024 awards highlight a dynamic evolution in packaging design, blending tradition with innovation.
GDUSA editorial · drafted with archive analytics, reviewed by editors
