GDUSA
Design Retrieval
0%GDUSA Award Competition · 2022
American Package Design Awards
- 340
- Winners
- 162
- Firms
- 16
- Categories
Trends of 2022
The American Package Design Awards 2022 showcased a remarkable 341 winning projects, with packaging dominating the landscape as the leading style. Bold typography emerged as a significant trend, with striking letterforms capturing attention across various categories, particularly in food and beverage. Notable projects like the "Eucerin Sun Package Design" by Eleven and the "Six Figures Merlot Label Design" by Gatto Rivera exemplify this trend, utilizing clean lines and impactful type to create memorable identities. The palette leaned heavily on classic contrasts, featuring whites, blacks, and vibrant accents like golden yellows and fiery reds, evoking a sense of both luxury and playfulness.
The awards also highlighted the importance of minimalist approaches, with 168 projects embracing simplicity in design. This year saw a strong representation from the food and beverage sector, with 111 winning entries, showcasing a blend of modern aesthetics and functional design. Projects such as "Raise The Bar Chocolate" by Ringling College of Art + Design and "Crav'n Flavor Frozen Novelties" by Topco Associates LLC employed fresh greens and warm hues to create inviting packaging that resonates with consumers. As brands continue to innovate, the use of color and typography remains pivotal in crafting compelling narratives that stand out on crowded shelves.
GDUSA editorial · drafted with archive analytics, reviewed by editors
