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GDUSA Award Competition · 2022
American Graphic Design Awards
- 779
- Winners
- 358
- Firms
- 21
- Categories
Trends of 2022
The 2022 American Graphic Design Awards showcased 779 projects, reflecting a vibrant landscape dominated by bold typography, which was featured in 435 entries. Notable works such as "Wall Signage" by 5 by 5 Design and "Turn Out the Vote Posters" by 80east Design exemplify this trend, employing striking typefaces that command attention. The color palette leaned heavily on stark contrasts, with whites and blacks forming the backbone, accented by vibrant golds and warm corals that evoke a sense of urgency and engagement. This year saw a notable uptick in public service design, indicating a growing commitment to socially responsible projects.
In contrast to the previous year, which saw 750 entries, the increase in submissions highlights a burgeoning interest in branding and identity programs, with 117 projects in this category alone. The minimalist style also held strong, with 273 projects embracing simplicity and clarity. Projects like the "AARP 2021 Annual Report" by AARP Brand Creative Services and the "Black & Decker Paint Sundries Business Card" by RRDG Randy Richards Design Group utilized sleek designs and a restrained palette, favoring whites and silvers that enhance readability and professionalism. However, packaging design has receded, suggesting a shift in focus towards more impactful branding and identity initiatives.
GDUSA editorial · drafted with archive analytics, reviewed by editors
