Northwestern University, Sps, Information Design and Strategy

The Northwestern University School of Professional Studies has an extensive offering of online master’s degrees and certificate programs, and this now includes an online Master of Science in Information Design and Strategy (IDS). As digital output increasingly becomes the backbone of most business strategy, there is an acute need for professionals with a better big-picture understanding of information management, design and technology. The program teaches students how to blend digital skills like information architecture and experience design with branding and messaging needs, translate data into compelling visual forms and narratives, and understand how research and analytics can drive communication strategies and tactics. The program prepares students to step into a cross-functional or leadership role by developing a deep and holistic understanding of today’s sophisticated digital media. The program is particularly useful for people in creative fields who want a stronger grounding in business strategy, so that they can expand career opportunities and make a larger impact on their organizations. The program is part-time and completely online.  Contact