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Phillips. (2025). Visual Language: The Art of Irving Penn Auction Campaign. GDUSA Gallery. https://gallery.gdusa.com/project/visual-language-the-art-of-irving-penn-auction-campaign
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American Graphic Design Awards Winner
American Graphic Design Awards 2025
Visual Language: The Art of Irving Penn Auction Campaign
Phillips' campaign for Irving Penn auction drew 2,500 visitors and realized $4.9 million in sales.
In the entrant's words
Phillips’ October 2025 sale of iconic works by Irving Penn, held in partnership with The Irving Penn Foundation, realized $4.9 million. A comprehensive marketing campaign—including video, digital, editorial, and social components—culminated in an exhibition that drew over 2,500 visitors in a limited timeframe.
From the original award submission.
Firm
PhillipsCategory
Integrated Marketing CampaignsCreative Credits
Creative Director
