Stay Local Live The Story Campaign

The project’s goal is to create a campaign that encourages Airbnb hosts to transform their spaces into storytelling experiences. Instead of viewing their properties simply as rentals, hosts are invited to showcase the local culture and vibe through their design choices. The deliverable is an invitation card that encourages hosts to join the campaign. It also serves as an illustration with a built-in stand, allowing hosts to display it as part of their space. The project highlights how thoughtful design can connect travelers more deeply with the places they visit. Disclaimer: This project is a class-based assignment and is not affiliated with Airbnb, Inc.

From the original award submission.