Osteria Centrale Pizza Box

We were asked to help create and launch a brand identity, along with supportive Collateral for NYC Italian Restaurant & Market ‘Osteria Centrale’ that offers modern Italian favorites, including 6 varieties of pizza like Salsiccia, Fromaggi, and Pesto Genovese. Therefore, a pizza box design that captures the essence of affordable luxury in this fast-paced to-go era of life feels quite appropriate. The vibrant, engaging striped pattern adds true European charm amongst the hustle and bustle of Grand Central Terminal.

From the original award submission.