Husker Womens Athletics Powered by Ameritas

The design approach focused on showcasing the breadth and energy of women’s athletics at the University of Nebraska–Lincoln. Visual storytelling highlighted multiple teams to reinforce the scale of the sponsorship and celebrate the diversity of athletic programs. Imagery emphasized authentic moments—competition, preparation, and team dynamics—capturing the grit and determination central to the message. Strong use of Husker colors, apparel, and environments reinforced university spirit and created immediate recognition with the target audience.

From the original award submission.