Gladstone Park 2025 Throwback Music Fest Campaign

For the 2025 Gladstone Park Throwback Music Fest, RAS Communications sought to invigorate the event's branding while maintaining its core identity. Building on the established logo and redesigned website from 2024, the team developed a fresh theme for promotional materials and social media to engage audiences. They also aimed to boost the event's Instagram presence, which had been initiated the previous year, alongside testing their digital advertising skills with a concise Google Ad campaign on a minimal budget. Early metrics indicate significant success, including a rise in website views to 93,600, increased social media engagement, and a notable improvement in Instagram followers, showcasing the effectiveness of their strategic design and marketing efforts.