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Bank of America, Enterprise Creative Solutions. (2025). Financial Life Benefits Impact Reports Series. GDUSA Gallery. https://gallery.gdusa.com/project/financial-life-benefits-impact-reports-series
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American Inhouse Design Awards 2025
Bank of America simplifies employee benefits research with engaging, reader-friendly impact reports for informed decision-making.
Every year, Financial Life Benefits presents research on how employees view and use the benefits their employers provide. This research is based on actual participant behavior as well as employers’ adoption of new features and services in Bank of America’s employee benefits programs, which serve more than 25,000 companies and over 6 million employees. This series on 401(k) retirement plans, health savings accounts, equity programs, and banking and investing solutions compiles research and insights from the 2023 Financial Life Benefits Impact Report into individual information sheets so advisors can provide findings on the particular service employers are interested in. Introducing each topic is a vibrant lifestyle image, which leads to relevant facts and statistics aimed at helping employers make more informed decisions to support their employees’ financial wellness. Circle graphs and bar charts are used to depict key information, while percentages and numerals in large font sizes focus attention on data that employers should consider — all in an easy-to-scan format. Colors, icons and ample white space contribute to making these reader-friendly sheets a valuable resource for employers seeking to make informed decisions about the benefits programs they offer.
From the original award submission.

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