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Disney Consumer Products. (2026). Disney Castle Playsets, Plastic Reduction. GDUSA Gallery. https://gallery.gdusa.com/project/disney-castle-playsets-plastic-reduction
Design briefing
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American Package Design Awards 2026
Plastic reductions can have multiple benefits to a product. We've seen this with our Castle Playsets as we redesigned from a window box with multiple high gauge blister supports to paper based solutions for the main internal and external structures. Not only has this redesign aided in reducing our plastic use in packaging, but it also has improved visibility to the product.
From the original award submission.

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