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Diamond Packaging. (2025). Diamond Packaging 2025 ‘Press Sheet Music’ Calendar. GDUSA Gallery. https://gallery.gdusa.com/project/diamond-packaging-2025-press-sheet-music-calendar
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American Inhouse Design Awards 2025
Diamond Packaging's 2025 calendar merges vinyl nostalgia with innovative design for an interactive and eco-friendly promotional piece.
Overview: Diamond Packaging's three-month corporate calendar is a popular promotional item given to customers and prospects. The calendar features several decorative options, all designed to support the packaging design ideation process. It also showcases the type of decorative effects that can cost-effectively transform brands. Diamond's 2025 calendar celebrates our collective love of music, and more specifically, our love of vinyl records. While we all live in a digital world, we're still analog at heart. The calendar captures the essence of vinyl through four (4) different limited edition album releases featuring multi-color UV printing, cold foiling, reticulated specialty coating, multi-level embossing, and intricate die cutting — all housed in an attractive gatefold sleeve. Diamond's award-winning team collaborated to develop another beautifully-decorated structural and ornamental piece. The header showcases four limited edition album designs, complemented by an innovative, user-adjustable wheel on the backer. This interactive feature allows collectors to rotate and personalize the artwork, drawing inspiration from iconic album covers spanning from the 1950s to contemporary times. The calendars were converted utilizing Clearwater ReMagine™ 30% PCW paperboard, cold foiled, and offset printed with four color process and three PMS inks, supplied by Ink Systems, in-line with UV matte, UV gloss, reticulated, and MotionCoat® specialty UV coating. Tightly-registered coatings were used to enhance the design and highlight the individual calendar components: • UV matte coating was used on the wall. • UV gloss coating was used on all four (4) vinyl records, turntable (tonearm, controls), frames, stereo rack, and Diamond text. • Reticulated specialty coating was applied to the turntable plinth and guitar amplifier to create texture and haptic feedback. • The record grooves feature MotionCoat® specialty UV coating, supplied by ACTEGA, that creates dramatic, motion-like visual effects. Silver cold foil, supplied by Kurz, delivers shimmering metallic effects on all four (4) vinyl records, turntable (tonearm, controls), frames, stereo rack, and Diamond Packaging text. The vinyl records were cold foiled and offset printed with semi-transparent inks to create a stunning array of limited-edition colors, including cyan, magenta, yellow (CMY), and "Columbia Records" red (c. 1970s). Multi-level embossing lends distinction and depth to the design: • Multi-level embossing was tastefully applied to the vinyl records and turntable (plinth, platter, tonearm, controls, spindle) to add depth and realism. • Many other calendar components were embossed, including the frames, lamp, chair, stereo rack, rug, and Diamond Packaging text. • The visual and tactile effects promote consumer interaction. The calendar pages were converted utilizing Domtar Cougar Smooth 80# Text paper and offset printed with four color process inks and UV matte coating. The watermarks of a colorful room setting add realism. The unique finish and subtle colors beautifully complement the design concept. The recyclable shipper was converted utilizing Clearwater Candesce® SBS paperboard laminated to E-flute corrugated fiberboard, and offset printed with four color process inks, in-line with aqueous gloss coating. The structural design replicates a gatefold record sleeve common to some of the greatest record albums in the 1970s. The calendar was produced utilizing ReMagine™ paperboard made with 30% post-consumer recycled (PCR) fiber and manufactured using 100% clean, renewable wind energy in a Zero Waste to Landfill (ZWL) and Carbon Neutral (Scope 1 and Scope 2) facility. As a calendar, it can be enjoyed by users all year long, continually reinforcing Diamond's brand. As a capabilities piece, it can be used longer than one year, which increases its shelf life and utility. For more information visit https://www.diamondpackaging.com/page/90/diamond-packaging-2025-calendar-production-details/
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