Corporate Overview Brochure

Note: PDF was not a supported file type, so I have provided a link to be able to view/download the piece. I also uploaded photos of the final printed brochure. Narrative: The Corporate Overview Brochure was among the first communications to showcase Heaven Hill Brands’ new corporate identity, including its refreshed logo and tagline. Designed as a multi-page corporate overview for distributor partners, shareholders, and prospective employees, the brochure was created to embody the brand’s dynamic, authentic, warm, and spirited personality. Through thoughtful typography and editorial-style layouts, the piece delivers both strategic information and a strong sense of brand character. A distinctive die-cut cover featuring the bottle-and-glass icon creates immediate visual impact by revealing the collage imagery beneath, adding dimension and intrigue before the brochure is even opened. Photography featured throughout the non-brand-specific spreads was produced in-house. In addition to designing the overall layouts, the creative team developed a custom icon system used throughout the brand pages to support quick scanning and enhance readability. The final brochure successfully introduced the new corporate identity while creating a polished and engaging storytelling experience for multiple audiences.

From the original award submission.