Amazonia Series by Victoria Packaging Solution

This packaging solution was developed in collaboration whit our client “Mecanicos Unidos” (owners of the Victoria Cast Iron Brand), for their "Amazonia Series by Victoria”, that collection was a tribute to the biodiversity and natural richness of our Colombian tropical rainforest. As part of this initiative, a three percent of the collection’s sale was destinated to a non-governmental organization (ONG) that supports conservation projects throughout the amazon region. The packaging solution is a corrugated cardboard folder with an integrated insert that optimizes material usage by reducing the number of components to separate the casserole dish from the lid. This packaging solution provides effective product protection during handling and transportation, preventing scratching and other potential damage. The box is printed using only gray ink in a flexographic printing process, resulting in a clean and efficient visual presentation, the graphics were inspired in the amazon tropical rainforest, incorporating natural elements that reflect the essence of the collection while maintaining the brand identity and design guideless of our client.

From the original award submission.