Enter a GDUSA competition to have your work showcased across Projects, Firms, and Designers.
Featured partners in this discipline · Sponsored
Own this work
ShareCite this page
School of Visual Arts, Masters in Branding. (2025). 100 Days of Fictional Brands: Reimagining One Fictional Comic-Book Brand Each Day. GDUSA Gallery. https://gallery.gdusa.com/project/100-days-of-fictional-brands-reimagining-one-fictional
Design briefing
An AI-assisted expert read. Included with Pro ($19/mo).
American Graphic Design Awards 2025
A daily design project reimagines comic-book brands, merging fiction with modern branding principles.
100 Days of Fictional Brands is a design project reimagining one comic-book brand each day. Each "brand bento-box" includes a New logo, identity systems and real world mockups, all rooted in modern branding principles. It explores how fictional worlds can inform brand strategy. Done as the final project on Debbie Millman's "A Brand called You" class.
From the original award submission.

Student Design
School
Academy of Art University

Student Design
School
Auburn University School of Industrial + Graphic Design

Student Design
School
Kennesaw State University

Student Design
School
Savannah College of Art and Design (SCAD)

Student Design
School
Savannah College of Art and Design (SCAD)

Student Design
School
Academy of Art University

Student Design
Firm
Pennsylvania College of Art & Design (PCAD)

Digital Publications
Firm
Continental Diamond