OPEN TO WORK: See case studies and work at mhbranddesign.com.
After 20+ years in agencies (most recently as a Creative Director), I stepped out to do the part I love most: the actual creation: the strategic ideas; the visualization of that just-right idea; the extensive crafting of a logo or ad. All leading to that “ah-ha, they get me” shift in a prospect.
WHAT'S DIFFERENT ABOUT WORKING WITH ME: Before I design, I make sure I know who you are, who we’re talking to and the message they need to hear to move them from prospects to clients–because a beautiful brand with the wrong message is a very expensive mistake. I'm direct, professional, and easy to work with; just see my recommendations. You will get senior judgment built on lived situations for both the high-level ideas and the final execution. I can also bring in vetted writers, developers, and other specialist for partnering if its outside my scope, so you still deal with one person. Fully remote for over a decade, I slot easily into founder-led teams, in-house marketing, and agencies that need seasonal backup without adding headcount.
WHAT I CAN DELIVER
Branding solutions that go beyond the logo:
▪ Logos, rebrands, and visual identity systems, through to brand guidelines your team can use without me
▪ Brand strategy, positioning, and messaging
▪ Campaigns across print, digital, email, social, and banner ads
▪ Pitch decks, brochures, packaging, and trade show design
▪ Fractional creative direction: senior eyes without a full-time hire
A FEW MARKERS, SINCE THEY'RE FAIR TO ASK
▪ A sleep apnea campaign that lifted conversion 10.67%
▪ A surgical brand launch that pulled 1,800+ leads
▪ A United Way annual report ranked top 3 in the country
▪ 40+ creative awards (Telly, ADDY, GDUSA, HMR) and creative work for an Inc. 5000, MM&M “Ones to Watch” agency
▪ Clients from Fortune 500 med-device to two-person startups
Most of my career has been in healthcare and medical (sleep, diabetes, cardiology, OR, mental health and wellness) where clarity and trust are must-haves. I'm good at turning complex ideas and data into something a real person actually gets, then tapping into the emotion it elicits. I'm taking that same ability and broadening my scope to organizations working for the greater good: advocacy, faith-based, sustainability, animal welfare.
If your organization makes people’s lives better and your brand isn’t keeping up, let’s talk. I’d love to help you look as trustworthy as you already are and do a little good together while we’re at it.
Free 30-minute consult: mhbranddesign.com/connect
