Recognized 2 years: 2019, 2018
The mission of the Graphic Design Communication program at Jefferson (Philadelphia University + Thomas Jefferson University) is to cultivate design strategists with an innovative spirit and superior critical thinking skills applicable to a diversity of human needs. Consistent with Jefferson’s overall mission to provide professional training with a rigorous Liberal Arts and Business core, the Graphic Design Communication curriculum fosters an appreciation for design as a cultural craft with a relevant historical background and a rapidly evolving future that includes multiple disciplines. The program seeks to develop students who can contribute intelligently and responsibly at a global level to further the common good. The Graphic Design curriculum at Jefferson culminates with a BS degree. The program is conceptually-based as we firmly believe that a designers’ highest value is to be able to generate ideas – that a designers’ intellectual property is his/her creative capital. The curriculum embraces design thinking and strategic planning as a powerful strategic tool to be used to help solve problems in society and business. Student work is regularly recognized regularly recognized by competitions, exhibitions and publications, such as the Adobe Design Achievement Awards, AIGA, Creative Quarterly, Graphis, Graphic Design USA (GDUSA), How Magazine, Society of Publication Designers, The One Show, and the University and College Designers Association.
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